In the News

Ideas you can use from recognized Online Marketing experts

Below you will see some of the hundreds of articles published in various publications that Mike Parker has written about Online Marketing. There’s plenty of good tips, good ideas, and good advice in many of these and we invite you to peruse them, reprint them, and re-use them in any way you see fit (they make GREAT blog material, for example). We have only one rule: full attribution must accompany your use of any such article. All these articles are protected by US Copyright owned by Mike Parker. It’s ok to use them provided you give full attribution, it’s NOT ok to do so without it.

Enjoy them and we hope you find them helpful.

Articles List:  Click here for a list of useful articles Mike has written
















Google Cracks Down on "Drivel"

Memo to California Regional MLS: That Train Has Left The Station

Why You Shouldn't Look to Your Franchise for Successful Internet Marketing

95% of Agents Fail at Internet Marketing - What are the 5% Doing?

Online Marketing in 2011: Is This the Year You Finally Get it Right?

Why that "Hot" Lead Doesn't Want Anything to Do With You

Why Technique Matters More than Technology

Are Banks Just Too Lazy To Make Short Sales Work?

B of A and Others Call a Stop to Foreclosures - What Can You Take from That?

Google Instant Interface: What Does it Mean to You?

How to Assure Your Failure as a Real Estate Agent

Praise the Lord and Pass the Ammunition

250 Sides Since January 2010; 65% Market Share; Sales Up 34% Over Last Year

How to Have Your Lender Pay for Your Prospecting Leads

Three of the New Realities of Successful Online Marketing

What Will Permanently Cure the Real Estate Market's Torpor?

New Realities of Successful Online Marketing

You Need SEO to Work for You. Increasingly it Doesn't. Why Can't You Get Found on Google?

Google is Changing the Way it Indexes Websites - What Does this Really Mean to You?

The 'Best Bet' in Real Estate Today

It's Actually Fun to Go to Work Again!

Who Will Make Social Networking Pay off for Real Estate Professionals?

'No Brainer': Agent Expects to Triple Commissions This Year with New Internet Prospecting Strategy

Don't Ignore Half of Your Possible Customers

Online Marketing: Is It Time to Retire the Word "Lead?"

The First Time Homebuyers Tax Credit is Gone - Now, What?

Do You Have a Social Media Action Plan? Learn How to Put Social Media to Work for You at the 2010 Social Media Summit

He Started Over as an Agent after 13 Years in Management and Ownership-and Is Succeeding

Online Marketing: Technology without Technique Doesn't Work

Why Good SEO Is No Guarantee That You Will Sell Homes Online Anymore

Online Marketing: The 'Silver Bullet' for Internet Success

Online Marketing: He Can't See Russia From His House, but He Sees Success on the Internet

Converting Internet Leads Properly: Another of the Keys to Online Marketing Success

How to Avoid Internet Lead Conversion Failure

Internet Prospecting That's 16 Times More Effective Than Ordinary Methods?

Online Marketing: 'Don't Use My Name!'

Combining the Internet and Agent Innovation to Trump Any Market

Get Ready for a Surprise: Technology Can Be a Double-Edged Sword

How to Avoid Online Marketing Failure by Your Back Office and Yourself

The First-Time Home Buyer Tax Credit Is an Invitation to Succeed. Will You Accept?

You Couldn't Find Poppy Borland or the Properties She Sells on a Map

Social Media Can be a Sinkhole for Real Estate

Online Marketing: Wasting a Fortune Chasing Internet Success in the Real Estate Business

Is Your Online Marketing on Target or Off Base?

Back from the Brink: How Online Marketing Let One Broker Adapt and Survive in 2008 and Prosper Today

Don't Tell Anyone What I've Done to My Website!

From 'I Don't Want to Get Big' to No. 3 in Adjusted Gross Commission in California

Where Hollywood Boulevard Meets Main Street and Dreams Meet Reality

Online Marketing: Texas Agents Flex Internet Muscle They Didn't Know They Had

Treasury Says Millions More in Foreclosures are Coming; Are You Ready?

Online Marketing: 'Content Is NOT King?'

Which Is It: 'Dead Zone' or 'Brain Dead?'

Online Marketing: How One Broker Gets a 3,000% ROI on Her Internet Marketing

How One Agent Made $125,000 in June from Her Online Marketing

You Can Be in a Small Market and Succeed Big-time Online

Online Marketing - 3 Rules to Help Make Every Lead Count

$11 Million Sold off the Internet This Year Spurs Agent to Innovate More

It's Not Your Fault You Aren't Succeeding Online

Online Marketing - How Many Leads Does It Take to Succeed?

Online Marketing: Relocation Still Booms-Online, That Is!

Making Every Internet Lead Count

Online Marketing - Twitter, Twaddle, Harvard Business School, and Social Networking

Online Marketing - Want to Double Your Sales in the Next 12 Months?

Traditional Agents Earn $36,700 Annually; Internet Agents Earn $100,000+ Annually

Why You Aren't Succeeding Online: It's Not Your Fault

Online Marketing: Thousands Of Agents Sell Homes Online And You Can, Too!

The Online Marketing Difference: Traditional Agents Earn $36,700 Annually; Internet Agents Earn $100,000+ Annually

How Online Marketing Success Has Helped One Agent Live His Dream

Think Selling Homes Online Is Out of Reach? 5 Practices All Successful Internet Marketers Have in Common

Online Marketing: When SEO (Search Engine Optimization) Doesn't Work for You

Using Online Marketing to Boost Short Sales and Foreclosures

Where Your Local Knowledge Really Counts

How a Top Agent Continues to Make the Shift to Selling More Houses Online

How One Broker Gets a 3,000% ROI on Her Internet Marketing

How One Agent Sold 15 Distressed Properties in the First Quarter of '09

Online Marketing - Bringing Prospective Buyers to You

Report: Only 22% of Home Buyers are Happy with Their Agent - What That Means to You and How to Get Past It

Succeeding Online - How One Agent Closes Almost All Her Listing Presentations

Online Marketing: A 'Whole New Outlook on Real Estate Sales' and a 1,666% Minimum Monthly ROI

Online Marketing: Why Organic Search Placement Is The Best Form Of Advertising

Commentary: House Prices Will Rise Greatly over the Next Few Years, Buy Now

Mainline Markets Have Suffered: How Do Specialty Agents Succeed in This Economy?

Profiting in Arizona while 'The Market' Has Others Floundering

Why Organic Search Placement Is the Best Form of Advertising You Can Have

Online Marketing - Is the Internet Really More Important Than Life Itself?

Online Marketing: Pocono Real Estate Isn't Just for Honeymooners Anymore

Chicken Little Doesn't Sell Houses

Online Marketing - How One Small Thing Can Mean Success or Failure as an Internet Realtor

Online Marketing: Three of the Biggest Online Marketing Myths Debunked

Online Marketing: Four New Clients on a Saturday Morning

Online Marketing: Why Attitude Can Be More Important Than Market Conditions

When SEO (Search Engine Optimization) Doesn't Work

Online Marketing: How One Team Signed on Four New Clients in One Day, despite Economy

Online Marketing: 5 Things to Look at If You Aren't Selling Homes on the Internet

Online Marketing: How Just One Small thing Can Make The Difference

Online Marketing: It's 'Almost Heaven' in West Virginia Brokerage

Where Is Your Next Prospect Coming From?

Online Marketing: Increase Income by Maximizing Business on Internet

Online Marketing: "HomeTown Girls" Corral Buyers Online

Is Your 'Bounce Rate' More Important Than Page Views?

Online Marketing: When It Comes to Selling Homes, 'Bounce Rate' Is More Important Than 'Page Views'

Reap the Rewards of Online Prospecting

Online Marketing: How to Prospect Better Online

Online Marketing: No Lead Capture? No Internet Buyers!

Online Marketing: After 33 Years, Technology Starts to Make Money for Industry Veteran

6 Reasons Why SEO Does Not Always Work

Online Marketing - How Agents Can Use SEO to Save Their Business

Online Marketing - 10 Things to Know about SEO

Agent Increases Income $200K Harnessing the Internet

Online Marketing: 'Old Dogs' Learn New Tricks

4-Step Formula For Success in a Down Real Estate Market

Online Marketing: Realty Pros Create Explosive Growth, Income

READER FEEDBACK: Social Networking Doesn't Sell Houses

Online Marketing: Pocono Real Estate Isn't Just for Honeymooners Anymore

Blending Traditional Skills with New Online Marketing Tools

A 'Great Conspiracy' or a Demand for More Visible Value

How to Land Internet Buyers despite Interference from 'Your Team'

Dockominiums' Could Be New Source of Profits in Today's Market

Internet Buyer vs. Traditional Home Buyer

Why Aren't You Making More Money from the Internet?

Five Ways to Use the Internet to Make Money in 2007

A Good Time to Reflect on the Meaning of 'Full Service Realtor'?

Identify and Prove Click Fraud, Know Who's Visiting Your Site

The Other Side of Discount Brokerage: Discount Brokerage Is A-La-Carte

Domain Names are Not a Realistic Income Source for Real Estate Professionals

A New Idea Where You Might Make Additional Commissions while Market Is 'Adjusting'?

Is New York Times' Article, 'Last Stand of the 6-Percenters' Reality or Hype?